Iowa 50/50 in 2020 Holding First Annual Blueprint For Winning Academy
January 13, 2012
50-50 in 2020 is a bipartisan initiative to achieve political equity in Iowa, founded by former Democrat Senator Jean Lloyd-Jones and former Republican Senator Maggie Tinsman. The Blueprint for Winning Academy kickoff event featutres Debbie Walsh, Center for American Women in Politics – Rutgers University. Her keynote address is titled “Why Each Individual (Woman) Candidate is so Critical to Iowa”.
The two-day event will begin Friday, January 20, 2012, at the West Des Moines Marriott with Cocktails at 6pm – Dinner 7pm; Cocktails (Cash Bar), Dinner $60.
Training Candidates & Campaign Managers
A two-day advanced training for women candidates and campaign managers for the Iowa Legislature, U.S. Congress, and Governor.
January 20 – 21, 2012, West Des Moines Marriott
Total fee for Blueprint for Winning Academy (including meals and lodging): $250
Variety of Topics
Experienced officeholders, campaign managers and experts in their fields will lead sessions on topics to include:
Assessing your network
Forming a campaign committee and kitchen cabinet
Developing a communications plan (Electronic, paid media, news releases, brochures, targeted mail)
Planning a winning campaign strategy
Fundraising, budgeting, and campaign paraphernalia (Billboards, yard signs, buttons, bumper stickers)
Hands-On Training
You will have coaching and hands-on training in:
Giving a stump speech
Holding town hall meetings
Engaging in Q & A sessions
Preparing for debates
Shadowing Experience
You will be matched with a woman office-holder to shadow in Des Moines or Washington, D.C.
Meet Party Leaders
You will meet with party leaders to discuss:
Your party’s issues and priorities
Fundraising specific to your party
How your campaign fits into your party’s overall strategy
Connect With A Mentor
You will be connected with a mentor in your party to advise you in your campaign
Post-Election Follow-up
Following the election, a session for winners will help you be effective in office; a session for those who did not win will be held to analyze the campaign and begin preparations for a successful outcome next time.
Register Today
Return the completed application to 50-50 in 2020, P.O. Box 3131, Iowa City, IA 52244 or email to [email protected].
Please contact 888.488.4293 or [email protected] for more information.
