Author and political consultant, Kathy Groob, continues her PINK POLITICS book tour and speaking engagements on Saturday, May 5, 2012 in Canton Ohio.  Groob will be speaking to the National Federation of Democratic Women’s (NFDW) Midwest Regional Meeting. Nearly 100 women from 11 states will be convening in Canton Ohio for meetings, planning and speakers including Congresswomen Marcy Kaptur and Betty Sutton.  (States included: Illinois, Indiana, Iowa, Kansas, 
Michigan, Virgin Islands, Missouri, 
Nebraska, North Dakota, Ohio, Oklahoma, 
South Dakota, Wisconsin.)  Kathy Groob will speak at 1:00 p.m. on Saturday, May 5^th.  The Federated Democratic Women of Ohio will be hosting the two-day event.  For registration information, visit http://www.nfdw.com/calendar/midwest.html.

Rallying women across the country to encourage and support women running for public office, Groob offers practical advice in her new book PINK POLITICS – The Woman’s Practical Guide to Winning Elections.  Groob tells of her own experiences as a candidate and offers women a realistic assessment of what it takes to win.  The book gets to the heart of what women need to know before running for office or as they are kicking off their candidacy for public office.

Groob began her book tour in January and has traveled extensively in her home state of Kentucky and to New York, Cincinnati, San Francisco, Minneapolis, Milwaukee and Washington D.C. “I’m excited to reach out and energize women across the country to offer them the inside scoop on running for public office,” says Kathy Groob.  Women both inside and out of the political arena are responding positively to the book’s message—women make great candidates but need encouragement and advice.

“Drawing upon my own experiences and from the women candidates I’ve worked with and supported, PINK POLITICS is the practical guide women need when making the decision to run for office,” says author Kathy Groob.  “Women candidates still face huge obstacles to running for office but with a roadmap, they can find their way.”

PINK POLITICS does more than define proven campaign strategies. It offers stories about women candidates running for office at the local and national levels, and how they addressed challenges that all women candidates face.  “PINK POLITICS offers women a comprehensive, practical guide to running for office and about challenges they will face before throwing their hat into the ring,” said Diane Whalen, Florence Kentucky mayor.

PINK POLITICS provides advice and strategies for:

• Determining which office to run for and how to get on the ballot
• Making your campaign announcement and securing commitments
• Building a campaign team and organizing volunteers
• Identifying donors and building a fundraising plan
• Crafting an effective campaign message and how to spend campaign dollars
• Developing a strong grassroots effort and outworking your opponent!

“Women candidates can win but the learning curve is steep,” says Groob.  “They need to know what to expect and how to be great candidates. I wish I had more resources for women when I first ran for office. This book gives women the lessons and advice they need to be strong and to win.”